Just ask Eve. There’s nothing so desirable as the one thing you’re not allowed to have. Which is why a new study suggests that if your partner’s got a wandering eye, you might be better off letting him (or her) enjoy it.
Research on romance has consistently shown that men and women who don’t notice attractive strangers tend to be more satisfied in their own relationships and are more likely to stay with their partners long term. Of course, that blindness has to come naturally. When a person is forced to divert his attention from that cute bartender — by, say, a jealous partner’s opprobrium — it could result in a sort of “backlash” effect, which may end up reducing his level of relationship commitment.
That’s the finding of a new study published in the Journal of Personality and Social Psychology, which tests the “forbidden fruit” hypothesis in a series of experiments on college students who were involved in romantic relationships. Write the researchers: